The Project
Choices for Chase is a nonprofit dedicated to educating teens and adults about the critical responsibilities of safe driving. With a mission to expand its reach statewide and nationally, the organization needed a professional, impactful online presence that would convey both the personal motivation behind their cause and their broader objectives in driver education.
The Problem
Choices for Chase approached us without an active website, leaving them without a central platform to share their story, engage supporters, or book speaking events. They needed a site that would strike the right balance between emotional storytelling and professional advocacy, ensuring their message resonated with schools, churches, and community organizations.
Our Solution
We designed a mission-driven, conversion-optimized website that:
- Tells the nonprofit’s story in a compelling, heartfelt way while maintaining a professional tone.
- Features a speaker booking system, making it easy for schools and organizations to request educational sessions.
- Provides clear calls to action, encouraging community involvement and support.
Since launching the new website, Choices for Chase has significantly expanded its reach, successfully booking more speaking engagements and continuing to impact students nationwide with its vital message on responsible driving.